TransACT™ Rule 4 – Activism Delivers
By Ian Adkins / 19 Jun 2017
The fourth rule of the organizational culture change framework TransACT™ is Activism Delivers; by turning your change agents into activists you can turbocharge the speed at which change occurs in your organizational culture. In this short video I give you an overview of what that means in practical terms and amplify it fully in my new book, ‘Culture by Design – the new rules for employee driven corporate culture’. If you haven’t downloaded it yet you can do so from the homepage or get a traditional paper version online. If you missed the introduction to the framework and the underpinning insights look at the previous blog posts. In the next few posts over the coming days I will complete the framework then expand on how to implement TransACT™ as well as look at specific examples of situations where it would be appropriate to apply the framework.